Closed Opens Tuesday at 08:00 am

68 Rue des Merciers, 17000 La Rochelle

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    • AMAURY LAFONTA IN LA ROCHELLE, ARTISAN PASTRY AND GOURMET CREATIONS

      A pastry shop located in the heart of La Rochelle

      The Amaury Lafonta shop has opened in La Rochelle, in the Pays d'Aunis and coastal region, at 68 rue des Merciers, a stone's throw from the Old Market. The address embodies renowned expertise, driven by a passionate team led by Pastry Chef Amaury Lafonta, crowned World Pastry Champion in 2023. Alongside his partner Xavier Pichon and Timoté Bourre, named Best Apprentice Baker of France in 2019, he develops a product range focused on craftsmanship, indulgence, and showcasing high-quality ingredients.


      Exquisite pastry creations

      The La Rochelle shop window features a range of individual pastries, priced between €5.90 and €7.50, as well as entremets to share. The recipes are based on meticulous craftsmanship and the use of natural, seasonal ingredients. Each pastry reflects a quest for balance between textures, flavors, and presentation. The approach emphasizes finesse and authenticity, creating an offering suitable for a wide audience of sweet-toothed lovers.


      A complementary bakery offering

      At Amaury Lafonta, the bakery also holds a prominent place. Under the direction of Timoté Bourre, sourdough bread and 100% organic pastries are made using local flours. Emphasis is placed on traditional production methods and respect for the raw materials. Prices, ranging from €1.50 to €6.90, offer a variety of options, from everyday staples to weekend treats.


      New points of sale on the Île de Ré

      For the past few months, the Amaury Lafonta brand has expanded its presence with the opening of two new boutiques on the Île de Ré, in Ars-en-Ré and La Couarde-sur-Mer. These locations allow residents and visitors to the island to enjoy the pastries and breads for which the company is renowned. This expansion strengthens the connection between the Charente coast and the neighboring island, and provides wider access to high-quality, handcrafted pastries.


      A place that is accessible and open all year round

      In La Rochelle, the shop is open year-round, making it easily accessible for both locals and visitors. Payments by credit card and cash are accepted, and its city-center location makes it a convenient and central address for discovering local cuisine.


      What to discover within a 30km radius of La Rochelle

      Amaury Lafonta pastry shop is located in a region rich in discoveries. The historic center of La Rochelle invites you to stroll through its shopping streets, its Old Port, and its medieval towers, all testaments to its maritime past. The central market, right next to the shop, showcases seasonal produce and the expertise of local producers.

      Just a few kilometers away, the Île de Ré is accessible via its bridge. Visitors can enjoy cycling through salt marshes, vineyards, and charming villages such as Saint-Martin-de-Ré, Ars-en-Ré, and La Couarde-sur-Mer, where two Amaury Lafonta stores are now located. The fine sandy beaches complement these routes, offering a perfect blend of nature and heritage.

      To the south, Châtelaillon-Plage charms visitors with its large beach, promenade, and lively market. Further east, the Marais Poitevin offers a unique landscape of canals and meadows, ideal for a boat trip or walk. Finally, about 30 kilometers away, the town of Rochefort recounts its maritime history with the Royal Rope Factory and the frigate Hermione.

      Between the coastline, the villages of Ré and the maritime heritage, the surroundings of La Rochelle pleasantly complement a visit to the Amaury Lafonta house, where artisanal pastry occupies a central place.

      Find it on the Guide Charente Maritime's Blog...

      Amaury Lafonta, an exceptional pastry shop in the heart of La Rochelle
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Services

  • Cash
  • Credit card accepted
  • Open all year round

Useful information

Location : In town

Province : Pays d’Aunis and the coastline, La Rochelle, Rochefort and Marennes

Opening hours

  • Monday Closed
  • Tuesday 08:00 am - 07:00 pm
  • Wednesday 08:00 am - 07:00 pm
  • Thursday 08:00 am - 07:00 pm
  • Friday 08:00 am - 07:00 pm
  • Saturday 08:00 am - 07:00 pm
  • Sunday 08:30 am - 01:30 pm

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